How Amazon Uses Data to Predict, Personalize, and Profit, and What That Means for Your Privacy In today’s digital age, few companies understand individual consumers as well as Amazon. With hundreds of millions of customers worldwide and trillions of transaction points collected every year, Amazon’s machine‑learning algorithms can predict your preferences, anticipate your future purchases, […]
Most of us have clicked “I Agree” without reading a single line of the terms and conditions (T&Cs). It’s a near‑universal digital behavior — one study found that only about 1% of users actually read terms and conditions before clicking agree, and many falsely claim they read them thoroughly. linkedin.com But what happens when you […]
Why this matters right now In Nigeria, your Bank Verification Number (BVN) and National Identification Number (NIN) are powerful identity keys. With just these two, a criminal can: This isn’t theory: So if you’ve ever casually dropped your BVN or NIN in a WhatsApp chat, Telegram group, or “loan app” link, you’re not just being […]
In today’s interconnected digital economy, very few organizations process data alone. From cloud hosting to payroll services and analytics tools, third-party data processors play a critical role in handling personal information. However, these partnerships also bring serious compliance and cybersecurity risks. Under privacy laws such as the GDPR and Nigeria’s NDPA, your organization remains legally […]
In an era of sophisticated cyber threats, no organization can afford to treat data security as optional. From ransomware to insider leaks, the cost of a single breach can be devastating — not just financially but reputationally and legally. Regulators around the world are tightening enforcement. The GDPR, Nigerian NDPA, CCPA, and other frameworks now […]
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